Mobile Integrated Ad Campaigns
POP SHOP - Retail Campaign
Customer Retention and Customer Service Example
Text
GET POP_SHOP
to
36638
to get started
This campaign called GET campaign allows consumers to opt-in to text message updates from POP Shop. Consumer can opt-out anytime via a END text message. These updates can include a range of engaging information & services on mobile including but not limited to:
- WAP links to apparel and shoes catalogs
- Sales event announcements
- Special mobile only offers
- Voice links to customer service
- Locate nearest stores